Ted Baker

Ted weaves quality, ingenuity and mischief into every piece. Mixing retro influences with contemporary flair, his eyewear collections are best described as quirky yet commercial, with a focus on high quality design detailing. Ted's eyewear is unique, refined and trendy but – like the man himself – never dares take itself too seriously: one only needs to look closer to discover the undercurrent of humor which runs throughout the collection.